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Personal Leadership Lab

Lead yourself first. Everything else follows.

A practical leadership programme for founders. Measure where you stand, fix what limits you, and leave with a written plan and a weekly rhythm.

Videos, workbook and certificate included · 14-day money-back guarantee

Personal Leadership LAB workbook by Alexandru Cojocari
  • 6modules
  • 14video lessons
  • 12frameworks
  • 93workbook pages

Who it's for

Is this you?

The Lab is for founders and business owners who are good at the work, and tired of carrying everything themselves.

  • Every decision lands on you.
  • Revenue is up, take-home isn't.
  • Hard conversations wait for weeks.
  • Quarterly goals fade by week six.
  • Clients can't repeat what you do.
  • You know what to do, but not consistently.

Three or more? The Lab was built for you.

Welcome

Start here

A welcome from Alexandru: where you are today, and where the Lab takes you.

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The path

6 modules. 14 videos. One climb.

Each module fixes one problem and ends with a result you can measure. You go in order, and every answer feeds the next.

Start▶ 1 video

Ignite: From Idea to Belief

Belief built on your own evidence, not on hype.

Fixes: Doubt you can pull it off.

  1. The Proof File: Ten real wins and a signed decision.

Measured: 10 proofs, 1 signed decision

Lesson 1 · Self▶ 3 videos

Master Your Inner Game

Self-trust, clarity and calm under pressure.

Fixes: Pressure decides for you.

  1. The Five Forces: Find the one force that caps your growth.
  2. Be, Do, Have: Decide who you are and the three weekly actions that prove it.
  3. P.A.C.E.: Five moves for calm decisions under pressure.

Measured: Your lowest force, scored and trained

Lesson 2 · People▶ 3 videos

Show Up With Presence

Communication, boundaries and influence.

Fixes: Hard talks wait for weeks.

  1. The Trust Equation: Score the trust in your three key relationships.
  2. Kind and Clear: Hold the conversation you've been avoiding.
  3. The Reset: 90 seconds and a repair sentence for when you slip.

Measured: 3 trust scores, 1 hard talk held

Lesson 3 · Work▶ 3 videos

Run Your Business Like a Leader

A business that pays its owner, a clear quarter, decisions at the right speed.

Fixes: Revenue up, take-home flat.

  1. The Profit Line: Know what one client really leaves you.
  2. 1 Objective, 3 Results: One quarter, three measurable results, a Friday review.
  3. Decision Doors: Fast on what you can undo, careful on what you can't.

Measured: Profit per client, 3 results from X to Y

Lesson 4 · Market▶ 3 videos

Win Your Market

Clients who fit, an offer they repeat, trust that turns strangers into buyers.

Fixes: Every sale is hard work.

  1. The Perfect Client: Describe the clients who pay well and refer.
  2. The One-Line Offer: One sentence your clients can repeat.
  3. The Trust Ladder: Find where people stop on the way to buying.

Measured: An offer 3 of 5 people repeat back

Finish▶ 1 video

The Machine

Turn every answer into a rhythm that runs on good days and bad days alike.

Fixes: Good intentions fade.

  1. Your Operating System: Daily, weekly, monthly and quarterly rituals.
  2. The 30-day tracker: Never miss twice.

Measured: 30 days, never two misses in a row

12 frameworks from The Founder's Manual

You don't just watch them. You fill them in with your own scores, numbers and dates.

The Five Forces, a framework from The Founder's Manual by Alexandru Cojocari
Lesson 1 The Five Forces
The Trust Equation, a framework from The Founder's Manual by Alexandru Cojocari
Lesson 2 The Trust Equation
The Profit Line, a framework from The Founder's Manual by Alexandru Cojocari
Lesson 3 The Profit Line
The Trust Ladder, a framework from The Founder's Manual by Alexandru Cojocari
Lesson 4 The Trust Ladder

Start with Step 0 today. One step a week, about an hour each.

How every step works

Watch one video. Fill five pages.

Every step has the same rhythm, so you always know what's next. Most steps take under an hour.

1 · WatchA video lesson with Alexandru
Workbook page: Lesson
2 · LessonThe idea and an example
Workbook page: Evidence
3 · EvidenceThe research behind it
Workbook page: Blueprint
4 · BlueprintFive moves, in order
Workbook page: Your answers
5 · Your answersScores, numbers, dates
Workbook page: Reflect
6 · ReflectSix honest questions

Measured, not motivational. Score 14 statements before you start and again at the end.

★ The upgrade · Business Growth HUB

Lead yourself in the Lab. Grow the whole business in the HUB.

Twelve weeks of the same practical work, applied to your money, your team, your sales and your growth, with Alexandru beside you at the start, the middle and the end.

  • 20more frameworksFrom the Five Money Engines to the Flywheel, for money, team, sales and growth.
  • 3private 1:1 sessionsWith Alexandru: at the start, at the midpoint and two weeks after.
  • 12weeksOne focused business quarter, planned and reviewed every week.
The 10-5-3-1 Goal Ladder, a framework from The Founder's Manual by Alexandru Cojocari
The 10-5-3-1 Goal Ladder
The Delegation Ladder, a framework from The Founder's Manual by Alexandru Cojocari
The Delegation Ladder
The Five Money Engines, a framework from The Founder's Manual by Alexandru Cojocari
The Five Money Engines
The Flywheel, a framework from The Founder's Manual by Alexandru Cojocari
The Flywheel

Self

  • The 10-5-3-1 Goal Ladder
  • Unbalance for the Balance
  • Roots and Fruits
  • The CEO's Four Boxes
  • The M.O.S.T. Operating Code

People

  • Point, Proof, Path
  • The Delegation Ladder
  • The Good People Company
  • Check the Story
  • Vision, Road, Team, People

Work

  • The Four P's
  • The Wisdom and Wealth Cross
  • Build, Grow, Scale
  • The Five Money Engines
  • The Constraint

Market

  • The Job They Hire You For
  • The Humane Sale
  • Eliminate, Reduce, Raise, Create
  • The Flywheel
  • The Legacy Test

+1

One more, coming soon

The HUB includes the Lab, then takes you further.$399 · 14-day money-back guarantee

See the HUB

What you take with you

Yours to keep

What you leave with, written in your own hand.

  • 14 video lessons with Alexandru
  • The 93-page workbook (PDF)
  • Your one-page leadership plan
  • Your weekly rhythm and a 30-day tracker
  • A before-and-after scorecard
  • The Personal Leadership Lab certificate
A Your answers page from the Personal Leadership LAB workbook

Taught by

Alexandru Cojocari, founder and mentor of ExploraSelf
"I love to teach and to communicate, and I believe the best leaders start by learning to lead themselves."Alexandru Cojocari · Founder & Mentor

Your next level starts with you.

Videos, workbook and certificate included · 14-day money-back guarantee